Search Engine Optimization
Experienced Web designers will tell you, “Just build it – and they won’t come.”
It’s true. It takes work to entice customers to your site once, and even more work to make them come back. Excerpted from Microsoft Business article “help people find your Web site”.
My SEO program includes each of the recommended steps to search engine optimization, as described by Microsoft Business Services. The return on your investment will be evident as you climb in search engine ranking and attract new site visitors. Additionally, each month you will receive your site’s click through data, Stat Counter results, and keyword analysis presented to you in a concise report.
Services Include:
- Meta Tags and Meta Page descriptions
- Key word development
- Google Ad word campaign management
- Link recommendations
- URL submissions for indexing to Google, Yahoo!, and MSN
- Stat Counter tracking
- Monthly maintenance, reporting and marketing analysis.
Search engine optimized copywriting
As if deciding what the most effective content your website should have and then actually writing it wasn’t difficult enough, taking the next step could be the difference in whether anyone ever finds your site to read what it says in the first place.
Your website copy has to be relevant, captivating, and informative. It’s also an opportunity to give you that competitive edge in your total search engine optimization program.
Effective search engine optimized copywriting is both a science and an art. Some components re designed for optimization based on specific factors of the ranking process; that’s the science. Doing it effectively and in a meaningful way that adds and doesn’t detract from its primary function to inform and maintain interest; that’s the art.
I can work with you to develop your site’s basic content, write original copy, edit existing copy, and optimize it with appropriate keywords and phrases that enhance your search engine rankings and site performance.
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